Earth Capital appoints CEO

Founder Gordon Power becoming chair at the impact investor

Impact investor Earth Capital has made a number of senior appointments as co-founder Gordon Power moves into the role of chair.  

Avent Bezuidenhoudt has been promoted from head of investment to CEO, while Elise Hockley has moved from head of communications to take on the role of COO and head of investor relations.

Bezuidenhoudt has worked at Earth Capital since July 2020 joining initially as an investment director before working her way up.

Commenting on her new role as CEO she said: “It’s a pleasure and an honour to be given the opportunity to lead the team into the next stage of the business’ growth. With the support of our co-founders Stephen Lansdown CBE and Gordon Power, and the rest of the Earth Capital team, I look forward to continuing to make great investments that have a real positive impact on the world we live in and hope to protect.”

Hockley joined in June 2018 as investor relations and marketing manager before also moving her way up into more senior roles.

Amid the reshuffle, Bradley Jones has been appointed senior investment manager, and Kay Nelson has joined as financial controller.

Incoming chair Power said: “Since the founding of Earth Capital in 2008, it has been our aim to invest in and develop businesses that have a positive impact on our planet. Moving into this new role and handing the reins to Avent and the team will support the strategy of the firm to continue building innovative and impactful businesses.”


Natalie Kenway

Natalie is editor in chief at MA Financial covering ESG Clarity, Portfolio Adviser and International Adviser. She was previously global head of ESG insight for ESG Clarity and has been an investment journalist...